Process Work: Sketches & Layouts
Building the Blocks
Testing Orientations
Exploring 3-Poster Options
My Solution
The concept that I wanted to exemplify the most in my design is widespread appeal through simplicity. I did this in order to catch the attention of SDSU students of any major or profession, and so it would interest them enough to find out more about the event. I executed this by keeping the elements of my design simple and concise, using only geometric shapes and text. I also made sure to have the designs be instantly recognizable as SDSU, so I used only the colors red, teal, black and white to create that distinction. I did this so every student at SDSU would be interested and be able to relate to these designs, as they appeal to everyone through the visual language and don’t alienate any group of people.
Final 3 Posters
